The Aligned Offer Launch™
How to create, validate, and launch your premium offer in 14 days — even if you don’t have a big audience…
…and how to get your first client to pay you BEFORE you've built anything.
Live Workshop — Thursday March 19th
07:00 PST | 10:00 EST | 15:00 UK/IRL
Most people build their offer first, and then try to sell it.
That’s backwards.
In this workshop I’ll show you how to sell the offer first, validate demand, get paid and then build the thing!
If you’ve been thinking about launching an offer, but keep getting stuck on…
what to sell
how to structure it
how to price it
how to deliver it
or how to actually get clients in the door…
I feel you.
I spent years in perpetual planning mode, terrified to create something that might fail.
In fact, I’d rather do the dishes and mop the floors 10 times over than dare to tell people I had something they could buy!
That’s how unconfident I was in myself…
but over the years, I finally got more comfortable with creating premium offers that people were genuinely pleased to invest in.
What this workshop will help you do
Let me be honest, you don’t need more theory.
You just need a simple process to go from idea → offer → clients, and a plan to execute on.
In this live session, I’m going to walk you through the exact step-by-step system for creating and launching a premium offer, so you can turn your expertise into something meaningful that people buy.
I’ll show you how to sell an offer before you’ve even created anything, so that you get paid to create it in the first place.
By the end, you’ll know:
• How to identify Point A (your client's starting point)
• How to define Point B (the transformation you help them reach)
• How to create your unique vehicle to get them there
• How to design your client journey using systems, phases, and strategies
• How to create a sales asset that clearly communicates your process + gets prospects excited to work with you
• How to bring your offer to market using email, social media, and your existing network (no massive audience required!)
…and how to start getting real clients.
Why this approach works
Most people spend a tonne of time building their offer, only to realize that nobody wants to buy it!
The problem is that you’re guessing what people want.
If the offer doesn’t land, you’ve already invested a lot of time building something nobody wants, which sucks.
In this workshop, I’ll show you how to validate demand first — so you get paid before you spend time building anything.
Why am I doing this?
When most people create an offer, they start with a blank page and fill it with things they hope people want.
Rather than wasting time making something nobody wants, we’ll focus on something entirely different…
What transformation can you reliably create for someone?
Once you understand:
Point A → Point B
Everything else becomes simple.
Your offer.
Your messaging.
Your content.
Your sales process.
Your delivery.
This workshop will show you how to design that entire system from scratch.
What We’ll Build Together…
Step 1 — Designing the Offer
First we’ll define your client transformation.
You’ll learn how to:
• Identify Point A (using real examples)
• Define a compelling Point B (most people struggle with this bit)
• Create your unique vehicle
• Turn your knowledge into a structured client journey, so both you & your client feel confident in working together
We’ll break this down using examples from a variety of different niches, so you can see exactly how this works in practice.
Step 2 — Creating a Sales Asset
Next we’ll create the core asset that sells your offer.
A single video that clearly demonstrates your entire process and gets people excited to buy.
This becomes the foundation for:
• Your sales page
• Your alignment/discovery calls
• Your marketing content
• Your launch campaign
Step 3 — Bringing Your Offer to Market
Once the offer is built, we’ll walk through how to actually attract clients.
You’ll learn how to use:
• Email marketing
• YouTube/Social media
• Your existing network
To create momentum and demand around your offer.
Step 4 — Delivering the Offer
Everyone finds this part overwhelming, but it’s actually the easiest part.
I’ll show you exactly how to deliver the offer AFTER people buy. This way you only start building AFTER you’ve been paid.
and it ensures your offer gets better every time you deliver it!
Step 5 — Your 2-Week Launch Plan
Most people fall flat at this stage and get overwhelmed… but not you after this workshop!
Finally, you’ll leave with a simple (but super duper effective) 2-week plan to launch your offer.
You’ll also get the proven templates + resources to help you execute every step of the way, so you know exactly what to publish and when.
Bonus Resources You'll Get
When you sign up for the workshop you'll also get:
Winning Email Templates
The exact templates + subject lines you can use to announce your offer and attract clients.
Alignment Call Framework
My alternative to sales calls - you’ll get this step by step process for welcoming clients into your offer without the typical ick of selling.
Offer Pitch Template
A simple template showing exactly how to present your offer to prospects so they understand the transformation, the process, and why it’s a no-brainer to say yes.
2-Week Launch Blueprint
A step-by-step plug and play aligned marketing schedule for your launch.
Who This Is For
This workshop is perfect if you:
• Want to create your first serious offer, or refine an existing one.
• Have skills or experience but haven’t packaged them yet
• Want a simple launch process instead of complicated funnels
• Want to start attracting paying clients in the next 2 weeks.
Who This Isn’t For
This probably isn’t for you if:
• You’re not interested in selling anything
• You want passive income without doing client work
• You’re looking for a complex funnel strategy
This workshop is for people who want to launch something really lean and profitable.
Workshop Details
Live on Zoom
Workshop length: 90 mins
Includes live Q&A for participants
Thursday, March 19th 07:00 AM PST | 10:00 AM EST | 15:00 PM UK/IRL |
Friday March 20th | 02:00 am AEDT
Can’t make it live? No worries, you’ll get the recording forever and all the resources so long as you’re registered.
Investment
€100 full price
€70 until Monday 16th (early bird will expire midnight PST)
A quick note on ROI…
I’ve used this exact process to help people land their first paying client, and also power €3k, €6k, even €20k+ launches across many different types of offers.
If it helps you land even one client, the workshop will pay for itself many times over.
Ready to Build and Launch Your Offer?
Don’t be silly like me and overthink it for another year.
Start bringing your gifts to market and get paid already!